The New Toyota Yaris has been named the 2021 European Car of the Year. A jury of 59 automotive journalists from across Europe awarded the honour, and praised the Yaris's hybrid electric technology for its low emissions, smooth driving characteristics and accessible price point. Judges also pointed out its class-leading design, dynamic performance and safety.
This award comes 21 years after the innovative first generation model was given the honour in 2000. Ever since, Yaris has remained a shortlist choice by Car of the Year judges, with each new generation being consistently recognised during its launch year at the annual awards ceremony.
Matt Harrison, Executive Vice President of Toyota Motor Europe, commented: “This is a great honour for Toyota and I thank the jury for their consideration and recognition. I would also like to take this opportunity to recognise the passion of our development teams in Europe and Japan. This the best ever Yaris and, just as Toyota President Akio Toyoda intended, it is already putting a smile on the faces of our customers.”
The 2021 European Car of the Year award comes just a few days after new Yaris became the best-selling car in Europe for the first time, a clear sign that customers agree with the jury’s opinion.